Company Overview

Staff
	Management Team
	Personal
	Commercial
	Life & Employee Benefits

Company History

Awards

About the General Agency

The General Agency Company Management Team

Established in 1915, the General Agency Co. is one of the areas oldest continuous businesses. Often regarded as one of Central Michigan's largest independent agencies, the General Agency Co. is committed to growth, education, automation and the Independent Insurance Agency System.

The General Agency Company can provide both standard and specialty insurance coverages for your business. We specialize in finding markets for difficult to place commercial risks, and have developed and currently service several large Group and Association programs. While we can handle the complex commercial insurance programs, we also provide the personal service necessary for your small to medium commercial business as well as your personal insurance needs.

We define value as the combination of product, price, and service. We have many carriers that allow us to offer you an extremely competitive value, and we are confident that you will find our value exceptional. We are committed to quality customer satisfaction and to treat all of our customers with the respect that they have both earned and deserve.